Why Sell with Top Key Realty?

Other REALTORS talk about their websites. Top Key Realty delivers. And we'll prove it. With hundreds of websites on our network you
get unmatched Internet results (consider most brokers have only one, maybe two websites). Plus, every Top Key Realty agent has their own local website for even more targeted exposure for your property. Our
flagship website TopKeyRealty.com gets approximately 8,500 visitors a day. With Top Key Realty you’ll get no better or more sophisticated Internet exposure for your Central Florida property.

• Why is a REALTOR’S website so incredibly important these days?

Consider the fact that 9 out of 10 Internet buyers found their agents through an online real estate listing site[3]. Advantages multiply when your property listing is on both the best and most visited real estate websites in the State of Florida. At Top Key Realty over 10,000 visitors a day are on our websites looking and asking to see properties (just like yours). We know of no better or wider Internet exposure.

Here are the facts:

• Over 100 websites on our network
• Approx. 10,000+ unique website visitors every day
• All Top Key Realty agents have their own local website
• Buyers contact us 24 hours a day, seven days a week

What does all this Internet lingo mean for you? It means more buyers seeing your home and potentially more money in your pocket, faster.

Consider this REALTOR Magazine headline... "Brokerage giant ends newspaper advertising to focus on the Internet. Newspaper advertising down to 54% from 80% in the 1960s." Yes, newsprint is going the way of the cassette tape. These days, real estate buyers start their home search by using search engines. Again, Top Key Realty delivers. Buyers search and find us because we are consistently on many first page search results. Our in house web team works daily to ensure our many websites are highly visible to today's home buyers. We invest heavily in technology to provide the best exposure for your property. What does Top Key Realty's online marketing mean to you? It means your property is right where you want it, where the buyers are today, online.

After you contact us, we'll sit down and create your own Custom Marketing Proposal, a plan that details exactly how we will market your property. We will assist you in pricing competitively for optimum results in today's market. We will take plenty of high quality photos to showcase your entire property. We will advise you how to present your property to maximize its selling price. We are experts when it comes to marketing.

Experience does matter... because real estate transactions can be complicated and intimidating. Both sellers and buyers agree, in fact "43 percent of Internet buyers selected their agents because of agent qualifications and skills" [4]. Consider the many selling and buying facets involved; buyer negotiations, contracts, contract law, State laws, Federal laws, disclosure requirements, home inspections, titles, escrow and so much more. You don't want to go into a closing with doubts. At Top Key Realty we are proud that fully 1/3rd of our REALTORS are Associate Brokers, a more experienced designation. Enjoy the full benefit of our real estate experience and knowledge for a smooth and successful sale and closing process.

Expect fast response time at Top Key Realty. It’s a fact that 25% of Internet buyers chose their agent because the agent was the first to respond [5]. At Top Key Realty our REALTORS are fully mobile (unlike most agents). All of our REALTORS are well equipped and trained to use mobile technologies like email, efax and the Internet to improve response time. When someone calls or emails regarding your home you can rest assured the response will be prompt.

Why is quick response time so important? Interested buyers want to set up showings, ask questions, and get answers quickly. Having experienced agents at the ready is crucial to the sales process.

Professional presentation is essential to selling a property. Normal MLS listings can only display 12 rather small photos. At Top Key Realty we take as many photos as needed, and make sure those photos "showcase" your property. Traditionally, extra photos are the number 1 request of website visitors. We deliver. We also add a highly detailed description of your property to help educate buyers before they ever set foot inside. This saves you time and promotes faster sales to the "right buyer".

Extra perk: List with Top Key Realty and your property will be placed on the homepage of one of our neighborhood focused websites. Our exclusive listings generate an average of 4 to 10 times as many page views as general MLS data listings[6].

The very first day your property is online with us it gets exposure. Instant notification to our customers looking for your type of property happens automatically. How? We have over 12,000 Realtors in our email database that will be immediately notified of your home listing. So, the instant you list with Top Key Realty thousands of ready buyers will know.

Extra Perk: An easy and direct weblink will exist just for your
property, to show friends, family, or anyone. Just key in TopKeyRealty.com/YourMLS# and there's your property. Simple.

We cover the time-proven basics too
Yes, like our competitors, we cover all the basics. We know there will always be buyers who respond to traditional sales methods like open houses, print ads, and local agents talking to neighbors. We make sure the bases are covered. The traditional marketing items we provide:

• Your home will be on the MLS and REALTOR.com
• Select advertising in "Homes and Land Magazine"
• Email notification sent to area REALTORS
• Notification to targeted “Top Key” members
• Open House
• High quality white sign post and visible "For Sale" sign